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Healthcare is competitive. Modern patients know they have options when it comes to choosing their healthcare provider.  Before choosing a doctor, patients think about things like insurance and referrals from friends and family. But, it’s their personal experience at the doctor that convinces them to stay or search for another doctor. That's why healthcare practices work hard to improve the … [Read more...]

Consumerization has changed that way that people interact every business.  Simple tasks like calling a taxi have been replaced with more convenient options.  New data suggests that patients demand the same patient experience from healthcare providers.   According to an NTT Data survey patients want a better digital experience, like using their favorite apps.   Here's what you need to know: The … [Read more...]

Registration is a mandatory part of your intake process before new patients can see a healthcare provider. There’s no way around it, every practice has to collect contact information, medical history, and insurance identification before delivering quality care to new patients. When was the last time you registered for an event or club using pen and paper? Yet, some practices still use outdated … [Read more...]

If you take any category of patients, most would agree that the largest number of missed appointments comes from new patients. Since they have never been to the office and have only spoken briefly to a faceless staff person, there has been no relationship formed – no bonding so to speak. If something comes up last minute, and the patient is not in acute distress, it is often an easy choice for … [Read more...]

Newsletters can be a powerful marketing tool for your healthcare practice, but can be costly and time consuming – especially when it comes to writing articles and setting up the newsletter. PatientStudio’s automated eNewsletter, that is sent the first week of each month, has solved these problems. While sold as a stand-alone service, it is included at no charge for clients of PatientStudio online … [Read more...]

Most health care practices have a core of 2500 to 3500 active patients along with many inactive patients who have become dormant and not made an office visit from one to 10 years. The laws vary by state as to required time for medical record retention from a minimum of 3-5 years to a maximum of 10 plus years. Why not use the PatientStudio online forms service to help reactivate these patients? … [Read more...]

Facts: The median length of stay in an assisted living facility is 22 months. The average length of stay before death in a nursing home is 14 months. Apartments, rooms and beds must be kept full to keep up the bottom line. For families and applicants to senior living facilities, this is one of the most stressful times of their lives. Why not make this process easier, more efficient and less … [Read more...]

You would be hard put to find anyone who has not had an unnerving or uncomfortable experience filling out patient forms at a healthcare office. This first visit is stressful enough. You are either worried about specific symptoms being experienced or concerned about the diagnosis of a serious health issue. Did you remember all the appropriate paperwork? – insurance card, list of medications, list … [Read more...]

Last minute appointment cancellations and no shows are disastrous to your schedule and bottom line. While every business has its ups and downs where income can be lost from a variety of unexpected situations, some types of businesses can make it up and some can’t. If you are a retail store that sells a product [i.e. shoe store], you can hold a successful promotion for a day or a week and … [Read more...]

  Collecting patients’ email addresses is very important in today hi-tech world. They can be utilized to market new techniques and procedures to your patients. But patients will be cautious about giving you their email with concerns about spam and privacy. However, with a legitimate reason such as “we are sending you a link by email to fill out your forms online,” most will respond … [Read more...]